Localize your website and app for every market

We make websites, apps and business software ready for new markets: code, design, translation workflow and multilingual SEO, handled as one project.

日本語

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  • 2026年12月14日月曜日
  • 3名様
合計 €389.70
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العربية

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Українська

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  • понеділок, 14 грудня 2026 р.
  • 3 гості
Разом 389,70 EUR
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Deutsch

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Wir haben Ihnen die Details per E-Mail geschickt.

  • Montag, 14. Dezember 2026
  • 3 Gäste
Gesamt 389,70 €
Buchung verwalten
English

Your booking is confirmed

We’ve sent the details to your email.

  • Monday, December 14, 2026
  • 3 guests
Total €389.70
Manage booking

One screen, five languages

The same booking confirmation, built once. Switch the language and change the guest count: the words, the plural forms, the date, the price format and even the reading direction follow the locale.

Guests 3

What changed The source language. Every string lives in one catalogue, so nothing is hardcoded into the layout.

Your booking is confirmed

We’ve sent the details to your email.

  • Monday, December 14, 2026
  • 3 guests
Total €389.70
Manage booking

Handled in every language

  • Plurals
  • Dates and times
  • Currencies
  • Right-to-left
  • ICU messages
  • XLIFF
  • hreflang

Customers buy in their own language

  • Reach new markets

    A localized product opens countries your English version cannot reach, without a separate codebase for each market.

  • Convert more visitors

    People trust prices, dates and checkout steps that look the way they expect. Familiar formats remove hesitation.

  • Fewer support questions

    Customers who understand the interface need less help, whatever language they write to you in.

  • Rank in local search

    Each language version can rank on its own, for the words people actually type in that country.

Without

What breaks when you add a language

Most products are built for one language first. That is sensible, but it leaves assumptions all over the code and design that only show up when the second language arrives.

  • Text is hardcoded inside components, so every language means hunting for strings.
  • Buttons and headings sized for English overflow in German or Finnish.
  • Dates, prices and plurals are formatted by hand and look wrong abroad.
  • Translators work from spreadsheets with no idea where a string appears.
  • Every copy change restarts the translation round by email.
  • Search engines cannot tell which page is meant for which country.
With us

How we handle it

We treat localization as engineering, not as a translation errand. The product is prepared once, properly, and every language after that follows the same path.

  • Every string moves into a message catalogue with stable keys.
  • Layouts are tested with pseudo-localization before real translations exist.
  • Formats follow each locale’s rules: dates, numbers, currencies, plurals.
  • Translators get context for each string: where it is, how long it may be.
  • New and changed strings flow to translation and back automatically.
  • Localized URLs, hreflang and sitemaps tell search engines who each page is for.

Localization services, from code to search results

  • Readiness audit

    We go through your code and designs and list every place a new language would break, with an estimate per screen, before you commit to anything.

  • String extraction

    Hardcoded text moves into message catalogues in the format your stack already uses, with ICU messages for anything that has plurals or variables.

  • Locale-aware formatting

    Dates, times, numbers, currencies, plurals, sorting and addresses switch from hand-written formats to each locale’s own rules.

  • Right-to-left and other scripts

    Mirrored layouts for Arabic and Hebrew, fonts and line breaking for Chinese, Japanese and Korean, and room for Cyrillic and accented text.

  • Translation workflow

    Your repository connects to a translation platform such as Crowdin, Lokalise or Phrase, or to a plain XLIFF round trip, so strings sync without email.

  • Design files, too

    Copy in Figma goes to translators with its frame context and comes back without breaking components, using the plugin we build for exactly this.

  • AI-assisted translation

    First drafts come from AI working with your glossary and screen context, then a person reviews every string before it ships. Faster and cheaper, not careless.

  • Multilingual SEO

    Each language gets indexable URLs, translated titles and descriptions, hreflang tags and sitemaps, so people find the right version in search.

Our localization process in four steps

Read how we run projects
  1. Audit

    We map every string, format and layout that depends on language, and estimate the work screen by screen.

  2. Prepare

    Strings move into catalogues, formats switch to locale rules and layouts get room to grow. Pseudo-localization proves it before translation starts.

  3. Connect

    Catalogues plug into your translation workflow, so new copy flows out to translators and translations flow back as a normal change.

  4. Launch and keep up

    Each language ships as an ordinary release, with automatic checks for missing strings and broken layouts. The next language is routine.

Pick the step you need

  • Readiness audit

    For products considering a second language

    • Review of code and designs, screen by screen
    • List of everything a new language would break
    • Estimate and plan you can act on with or without us
    Ask about an audit
  • Ongoing localization

    For products already in several languages

    • New and changed strings handled every release
    • Further languages added as you grow
    • Automatic checks for missing or broken translations
    Talk about support

Every engagement ends in a fixed quote: what will be done, by when, and for how much.

Localization is no longer a big-company project

Preparing a codebase for many languages used to mean weeks of slow, careful work: finding every string, rewriting every date and price, retesting every screen. Only companies with large budgets could justify it, so many small products stayed in one language and one market.

AI-assisted engineering changed that. The repetitive parts (extracting strings, converting formats, drafting translations) now take a fraction of the time, while an experienced engineer still makes the decisions and reviews the result. We wrote about why that makes custom work affordable and why the quality holds.

We build localization tools too

The Figma i18n XLIFF plugin exports design text for translation grouped by frame, and lets you review the translated file before it overwrites live layers. It came out of the same work we do for clients.

See the Figma XLIFF plugin

Localization FAQ

Still deciding? Send us a link to your product and we will tell you what a second language would take.

Tell us about your product

Can you localize a product that is already live?

Yes. Most products are not built with localization in mind, and that is fine. We start with an audit, then prepare the code screen by screen alongside your normal releases, so nothing has to stop.

Do you do the translation itself?

We set up everything around it and can produce AI-assisted first drafts using your glossary and screen context. Every string is then reviewed by a person who speaks the language: your own team, your translation agency, or a professional translator we coordinate for the project.

Which technologies do you work with?

Websites and web apps (React, Vue, Next.js and server-rendered sites), mobile apps, back-end templates and transactional emails. Strings can live in JSON, XLIFF, gettext, Android or iOS formats, and connect to platforms such as Crowdin, Lokalise and Phrase.

How long does it take?

It depends on the size of the product, and the audit gives you a per-screen estimate before you commit. A small website can be ready for a second language in days; a large app is done in stages, so each part ships as soon as it is ready.

What does it cost?

After the audit you get a fixed proposal: what will be done, by when, and for how much. No hourly surprises. Adding further languages afterwards costs far less than the first, because the groundwork is already in place.

Will a new language affect our search rankings?

Done properly, it helps. Each language gets its own indexable pages with translated titles and descriptions, linked with hreflang so search engines show the right version to the right people instead of treating translations as duplicates.

Ready for your next market?

Tell us which product and which languages. We will reply with what it takes to get there, and what it would cost.